We already discussed about How to grow business ? The core strategy for any growing business in out latest article. Today we are going to share something with you related to Web Data Analysis.
So, first questing comes in everyone mind is what is data analysis & how it can make impact on business growth. here is an answer. “Data analysis is the process of finding frequent patterns of data, from collection of historical data and predict the results/outputs according to that patterns.” Google provides an excellent tool for data analysis and that is Google Analytics.
From this tool you can track your visitors, which page of your website have more numbers of visitors, which product or services are more popular then others. How many successful form submissions happens on your website, from which location your website have the maximum visitors etc etc.
So you have to follow next 3 steps for analyze your website data.
Integrate Google analytics with your website and collect the data of your website as much as you can. Data like number of visitors, visitors per page, total number of form submission, new visitors, returning visitors, visitors interest etc.
Manage these data according to your needs you can manage in any word file with details descriptions or else you can manage in excel files for mathematical analysis of data.
Create your future business plan by examine all the collected data. For example you have more visitors on gallery page then you can integrate Google adsense to earn some extra money from your visitors only. or you can post an exciting offer on those page which has maximum numbers of visitors so that you can promote your business to maximum people.
So, Data analysis is important factor that can make an impact on your business in very large scale. If you want to integrate Data analytics tool on your business website then feel free to contact us. We are happy to hear you.